2026 UPPER DECK ALLURE HOCKEY HOBBY
Release Date: January 21, 2026
Opens Up: July 21, 2026
Each Box contains One Autograph or Doubloons Card and Eight Base Set Rookies, on average!
Product Info
Configuration: 8 Packs per Box
Cards per Pack: 8
Box Break (on average):
1 Autograph or Doubloons Card
12 Color Flow, Hitting Their Groove, Hues Next? and/or Flashy Forwards Cards
8 Base Set Rookies Cards
8 Black Rainbow, Red Rainbow and/or Orange Slice Base Set Parallel Cards
2 Serially-Numbered and/or Ratio’d Short Print Cards
1 Additional Base Set Rookie Card or Rookie Parallel
Designed for collectors who love chrome finishes and layered parallel chases.
Base Set and Rookies
The 150-card Base Set features:
100 Veteran Standouts
50 Top Rookies (falling one per pack, on average)
Collectors can expect one Black Rainbow, Red Rainbow, or Orange Slice parallel in every pack, on average.
Chase premium veteran and rookie parallels including:
Blue Line and Blue Line Auto numbered to 35
Purple Diamond and Purple Diamond Auto numbered to 10
Golden Treasures and Golden Treasures Auto numbered 1-of-1
Color Flow and Rainbow Sets
The popular Color Flow insert returns with a redesigned look and a strong checklist of star veterans and top rookies.
Build 5-card player rainbow sets by aligning:
Red-Orange
Orange-Yellow
Yellow-Green
Green-Blue
Blue-Purple
With six Color Flow cards per box, on average, rainbow builds are well within reach.
Collectors can also chase Spectrum parallel sets ranging from Red-Orange numbered to 399 down to Blue-Purple numbered to 50. Only 50 complete Spectrum sets can exist.
For the ultimate chase, look for 1-of-1 Color Flow Golden Treasures and Color Flow Full Rainbow Auto cards.
Returning Favorites and New Inserts
Doubloons and 16-Bit return with fresh designs and star-driven checklists.
New insert sets include:
Hues Next? (top rookies and second-year players)
Hitting Their Groove (young stars and rookies)
Flashy Forwards (superstar forwards only)
Collect at least two of these insert cards per box, on average.
The all-new Impressions set features rare original art cards highlighting superstars and emerging elite talent.
Autograph Highlights
Rookie Autographs:
Base Set Rookies – Red Rainbow Auto 1:27
Blue Line Auto numbered to 35
Purple Diamond Auto numbered to 10
Golden Treasures Auto 1-of-1
Veteran Autographs:
Base Set – Red Rainbow Auto 1:32
Blue Line Auto numbered to 35
Purple Diamond Auto numbered to 10
Golden Treasures Auto 1-of-1
Color Flow Full Rainbow Auto 1:36
New Insert Autos:
Hues Next? Auto 1:360
Hitting Their Groove Auto 1:600
Flashy Forwards Full Rainbow Auto 1:720
Why Add This to Your Collection?
Strong rookie presence with one per pack
Multiple rainbow-building opportunities
Deep autograph and short-print chase
Visually dynamic chrome design
Allure isn’t subtle. It’s built for collectors who enjoy color, layering, and the long game of completing rainbows.
